Voice Mailing with IVR Support (Mass Voice Message Sending VMS) – Boost Your Customer Engagement.

According to the “Mobile Communication in Business 2016” report, prepared by IPSOS Poland, companies operating in Poland are significantly increasing their investments in mobile communication – this applies to both traditional enterprises and the e-commerce segment. The most commonly used tools for mobile communication are emails, SMS, social media, and mobile applications. Most companies cite acquiring new customers as the main goal of using this type of communication, but an increasing number are also focused on enhancing the loyalty of current customers, increasing their spending, and improving the service process. 

To meet market expectations, easyCALL.pl has launched a new service for customers – VMS campaigns (Voice Mail Service). This service enables the delivery of voice messages to landlines and mobile phones, using, among other things, VoIP internet connections. 

Voice mailing has a clear advantage over popular email and SMS in that a voice message has a much greater impact on the recipient’s emotions. It also allows for interaction with the customer by integrating the message with IVR (interactive voice response); after listening to the message, the recipient can use their phone keypad to connect to the call center that sent the message or express their opinion in a phone survey. 

This form of communication is perfect when you want to build a bond with someone or when the target group is strongly connected to your brand. 

For example, one football club used a Voicemail campaign by recording the team captain’s voice inviting fans to the next match. This recording was mass-sent to the club’s supporters. The whole action received positive reactions from the fans, who turned up in large numbers at the next match. 

A Voicemail campaign using VoIP internet telephony is also an excellent tool for emergency alerts. Appropriate messages can be directed to mobile and landline phones in the event of impending threats, such as severe storms, snowfalls, heavy rain, etc. 

Combining a Voicemail campaign with EasyCall’s virtual PBX also allows for two-way communication. The customer can receive a recorded reminder about an upcoming bill payment deadline. The message includes information that by selecting the appropriate button on their phone, the recipient can connect with a consultant to place an order, make a reservation, or perform another operation. As part of the EasyCall business service, the Voicemail campaign can also be supplemented with an SMS message. This way, not only do we evoke emotions in the recipient, but we also effectively reach them by sending a text message to their mobile device. 

Voicemail campaigns are an excellent and effective tool for generating many positive interactions. Thanks to the Voicemail campaign platform created by EasyCall, you can easily and quickly create and plan the delivery of voice messages. After its completion, you will receive a report with essential statistical data that you can use for analysis and planning future actions. 

If you need help preparing and implementing recordings, you can entrust them to us. Depending on the budget, we will prepare them in collaboration with a professional sound studio, employing experienced voice actors known from radio and television commercials, or we will use advanced speech synthesis tools. 

Contact us: tel. 22 490 77 77 or wspolpraca@easycall.pl, together we will realize your campaign.